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HE
CHIEF REQUISITES of a mercantile letter should be clearness, explicitness,
and conciseness. There should be nothing defective, nothing superfluous,
nothing ambiguous. It should give full information |
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of all business transacted or required, or of every fact inquired
into, without digression or unnecessary detail.
The proper characteristics of a commercial style are
neatness and perspicuity. Brevity, also, is desirable as far as
may be consistent with the latter quality; for a waste of words is a
waste of time, both to him who writes and him who reads a letter.
In replying to a letter follow the same order that is
observed therein, discussing one subject fully, and in a
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separate paragraph,
before you proceed with the next.
The correspondent should be familiar with the wants of his
customer and the details of the business he represents. It is a point of
chief importance that all orders given should be clear and explicit; and
if their execution depends upon any contingency, the correspondent must
have full directions how to act under any change of circumstances that may
be contemplated. This is necessary to obviate disputes and
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misunderstandings; hence it is usual, especially in important matters, to
recapitulate the principal subjects of the letter replied to. In this,
however, merchants have also another object, which is to render their
letter-books as far as possible a history of their transactions,
for the advantage of ready reference after a lapse of years, and for
production in court with the better effect in case of litigation.
Accordingly, every letter should speak, as it were, for
itself, and give all the necessary particulars of the transaction to which
it refers. For the same reason merchants seldom arrange any important
business verbally; or if they do, a letter is immediately written stating
the nature of the arrangements made, which is thus placed on record in the
letter-book, and is thus corroborated by the answer of the party concerned.
In opening letters containing money, the latter should be
immediately counted, and the sum noted. It should also be ascertained
if the amount agrees with that which the writer states is enclosed. If
the amount in the letter disagrees with the amount the writer says is
enclosed, he should be notified at once in a polite note.
In regard to giving instructions for answering any particular
points that may occur, the practice of merchants varies very much. Some
open their letters in the presence of their corresponding clerks, read them
aloud, and state at once what kind of reply is to be given to each; excepting,
of course, cases which require consideration and private consultation of
partners. Others read their letters by themselves, and note with a pencil
or communicate verbally, on handing them to a clerk, their wishes in regard to
the replies. Whichever plan may be adopted, the young
correspondent ought to feel certain that he
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fully comprehends his employer’s instructions before he attempts to
commit them to paper;
for it is better to ask questions beforehand than to have to alter
his letter when written. When he receives directions verbally,
he should note them immediately in a memorandum book kept for that
purpose. If he can take them in short-hand so much the better,
but note them he must, unless endowed with a singularly retentive
memory.
Indeed, a juvenile clerk, having everything to learn,
will do well to take notes of every occurrence that passes before him;
by which means he will lay up a stock of useful information on
commercial subjects, and of precedents for his future guidance.
He will also greatly enhance the value of his services, and gain the
good opinion of his employers, who will not fail to observe with
feelings of gratification, his steadiness, intelligence, and perfect
attention to all the minute details of business.
When notice is given in a letter of bills being
drawn or remitted, the circumstances of date, time
of payment, and names of the parties concerned should be
narrated.
When a merchant receives bill from his correspondent,
or advice of his drafts on him, it is not sufficient to notice them
in a general manner in his answer; the particulars should be specified.
Letters of credit contain the amount of money
to be advanced, and the name of the person in whose favor they are
granted, the receipt, or voucher, to be taken for it, and how
it is to be reimbursed. If a merchant grants a letter of
recommendation, he must be so careful and guarded inexpressing his meaning that
it cannot be take for a letter of credit.
Advice respecting the circumstances of other merchants
and their suspected deficiencies is necessary in confidential
correspondence, but requires the utmost prudence and caution.
Matters of friendship and private confidence should
never be mentioned along with letters of business, as these may be
required to be exposed or communicated to neutral persons.
In cases of dispute, the reasons upon which he founds
the justice of his claims should be clearly stated, without any
expression of acrimony or resentment, as being not only unavailing,
but even hurtful.
In ordering goods by letter, state plainly what articles
you want—the quality, quantity, etc.; on what terms and how you want
the same sent, whether by express or freight. Orders, as
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a rule, should be made out on a separate sheet of paper, or at
least be separated from any subject foreign to the order and
directions, thus insuring an immediate attention to your order.
Sufficient time should also be allowed when an order is sent, in
which to receive the goods before they are needed, to admit of the
delays incident to transportation, and the possibility of your
correspondent being out of goods and unable to fill your order for
a few days.
There is a great deal of difficulty imagined
in the construction of a mercantile letter, for which in reality there
exists no foundation whatever. The principal characteristic of
a merchant’s correspondence is arrangement. Fine writing,
rounded periods, and elaborate sentences are out of place in a letter
on business. Every merchant ought to keep an exact copy of all
letters on business which he dispatches.
A merchant’s correspondence should be so arranged
that any of any
date may be found immediately. This facility is insured by
all letters being folded in a similar form by the clerk who receives
them from the principal every morning after they have been read and
answered. He then endorses each with the name of the writer,
the place and date of the letter, the date of its receipt, and the
date on which it was answered, and the principal subjects of the
letter may be noted immediately after the endorsement of the date.
Thus by merely looking at the outside of the letters, as
they lie in the parcel, without untying the tape, the merchant
has an index of their contents.
In all well-regulated counting-houses the greatest
order and exactitude pervade every department of the business.
Not only letters, but invoices, account sales, bills, receipts, etc.,
are indorsed, filed and arranged in such a manner that any paper which
may be wanted can be found in a moment. All documents appertaining
to the transactions of the current year are accessible at once.
When the year terminates, they are collected into separate parcels and
deposited into a box, on which the year itself, as 1880, is painted.
By this means each year’s papers are kept distinct, all confusion is
avoided, and a bill of parcels, invoice, letter, or in fact any mercantile
document, can be immediately produced after any lapse of time.
Unless this uninterrupted regularity were systematically maintained, the
business could not go on, for the accumulation of papers in a mercantile
establishment is so great, that they would completely bewilder all
concerned were they not thus arranged as soon as received.
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